Aircraft Interiors Expo | Hamburg | 180 sqm
Requirement: ‘The star of the stand is to be our newly developed aircraft evacuation slide.’
This was the clear remit given to PREUSS MESSE by EAM for its stand design. It was important to have the possibility of unveiling the slide and staging a live demonstration of the innovation, and the stand had to accommodate a comprehensive supporting programme of product launch presentations.
Also, the slide needed to be incorporated across two storeys in order to make the demonstration as realistic as possible.
Solution: A two-storey trade fair stand with a white fabric cover in the shape of an aircraft wing is the backdrop against which the star of the stand is presented. The stylised presentation of a fuselage on a signal yellow wall measuring four metres in height serves as the setting for the slide, which extends all the way to the centre of the stand area.
The use of exquisite materials in the bright corporate colours of white and yellow gives the stand a clear and clean look that optimally communicates the new product’s innovative character.