• PREUSS MESSE Hydrosol IFFA 2
  • PREUSS MESSE Hydrosol IFFA 5
A strong customer relationship

– that describes our involvement with our regular client Stern-Wywiol and its subsidiary Hydrosol, producers of stabilisers for the food industry, to a tee. We recently received huge praise for their exhibition appearance at the IFFA trade fair in Frankfurt: ‘Hydrosol enjoyed huge success at the trade fair and our stand was a hit among visitors. We’d also like to thank you for all your hard work and effort on site. We look forward to the next project!,’ enthused marketing manager Susanne Widok to our project manager Daniel Meyer after the trade fair. This fills us with pride!

For this year’s appearance, the exhibition stand space at the IFFA tripled in size to 189 m². The theme of communication was the major focus of Hydrosol’s new concept. A long, elongated counter took pride of place in the centre of the exhibition stand. A large LED wall made the space come alive – with corporate videos and product examples displayed on the screens.

Hydrosol’s CI colours – bright red and luminous orange – made an impressive impact: from the bright red counter and carpets in the meeting areas for discussions through to the colour-coordinated seating. The stand emitted resplendent light, not least thanks to the use of backlit, large-format graphics. Speaking of graphics: the lights are reusable and have been used as required at numerous trade fair appearances by the Stern-Wywiol Gruppe and its subsidiaries over the years.

We also look forward to many more exciting joint projects in the future!