A US customer at a US exhibition – stand courtesy of PREUSS MESSE!
For many years, the key exhibition of US company Astronics has been the Aircraft Interiors Expo in Hamburg, for which we handle concept development and stand construction. The stand elements are then stored at our premises in Holm near Hamburg until they are reused.
In June, the stand components were shipped all the way to Long Beach, California, where they were used at the APEX EXPO fair in September. Measuring 135 m², the stand was based on the main stand used at the Hamburg event (295 m²). Customer change requests? No problem. As the container with the stand elements was already halfway across the Atlantic, we implemented the modifications at short notice in conjunction with our long-standing American partner Exhibitree. Astronics wanted an ‘innovation room’ as the centrepiece of the stand, featuring special exhibits for special customers. This innovation room was seamlessly integrated between the kitchen and the consultation room. Our Project Manager Jana Zurheiden and PREUSS MESSE employee Peter Zucht attended the fair in person in order to provide professional support during the construction and disassembly of the stand.
A true success story made in Germany that has proven its mettle over many years.